@Morrisons Customer Service: Fluke or Designed to Delight?

As I was sifting through the data that Bizbuzz was providing about potential ServiceChat customers,  I came across Morrisons – a British grocery and supermarket business that has about 12% of the UK grocery market (source: Economics Help) I was looking at their ‘apology’ buzz – a tracking of how many apologies they are making to customers and that would lead me to who they were apologising to – an unhappy customer with some feedback dressed as a complaint.

Why Current Ideas of Social Media Customer Service Suck

Reach, responsiveness, engagement, resolution, impact, journey – these are all buzzwords in the┬ábrave new world of customer service meets social media.

Aerlingus Rocks or Linchpins are like Unicorns or ‘How Mike Almost Missed His Flight’

Ok, so I know I’ve bitched about the quality of Aer Lingus food in the past and maybe also about their tardiness.